Google has entered into a six-month, $45 million contract with Israeli Prime Minister Benjamin Netanyahu's office, aimed at promoting Israeli government narratives and downplaying the humanitarian crisis in Gaza. The contract designates Google as a "key entity" in supporting Netanyahu's public relations strategy.

The campaign, which commenced in late June, includes advertisements on platforms such as YouTube and Google's Display & Video 360, explicitly described in government documents as part of Israel's propaganda efforts. These ads assert that "there is food in Gaza," contradicting United Nations reports that have declared a confirmed famine and warned of the risk of mass starvation.

In addition to YouTube, Israel has invested millions into other platforms like X (formerly Twitter), Outbrain, and Teads to fund promotional content that accuses the United Nations of "sabotage" and questions the credibility of humanitarian organizations, including the Hind Rajab Foundation. These campaigns were launched not only to counter international accusations regarding famine but also to justify Israel's attacks on Iran during Operation "Rising Lion," which resulted in the deaths of over 400 civilians.

Sergey Brin, co-founder of Google, rejected the UN's criticisms of the company's role, considering them "clearly anti-Semitic." Meanwhile, human rights organizations accuse Google of profiting directly from policies of genocide against the Palestinians.

This development has sparked widespread criticism and calls for accountability, highlighting the intersection of technology, media, and international humanitarian concerns in the context of the ongoing Gaza crisis.